Among the diverse range of non-fiction content available on streaming services, documentaries about successful companies are gaining popularity. This trend is evident with “MoviePass, MovieCrash” a newly released production about the famous subscription service, which is currently one of the most-watched titles on Max in the United States.
Mark Wahlberg produced the title under his Unrealistic Ideas entertainment company, responsible for other renowned creations such as “McMillions,” “Wahl Street,” and The Golden Boy.”
The documentary has received high praise from critics, particularly for its thorough examination of the reasons behind MoviePass’ failure, even addressing the most controversial aspects. Journalist Rendy Jones remarked: “Strengthened by its commentary about racial inequality in Black entrepreneurship and white privilege, MoviePass, MovieCrash is an eye-opening history lesson”.
The documentary ‘MoviePass, MovieCrash’ ranks No. 2 on Max US
MoviePass became one of the most successful subscription services of 2017, and its downfall remains a hot topic. This explains why “MoviePass, MovieCrash” is currently trending at #2 on Max in the United States, despite being added to the catalog only a few days ago.
Amazingly, it has managed to surpass Zac Efron’s “Iron Claw,” despite its strong Oscar buzz. Currently, it is in a neck-and-neck competition with “Dune 2” for the top spot in the rankings.
As the name suggests, the documentary tells the story of MoviePass, a subscription service that allowed people to watch movies in theaters for a monthly fee. Subscribers could see a certain number of films per month for a fixed price, depending on their subscription plan.
It was a popular option for cinema lovers who frequented theaters, but the service faced numerous challenges and changes over time, leading to a controversial shutdown. This story is told in close detail by the Max production.
The documentary presents the events from multiple perspectives, including the CEO of MoviePass, a specialized journalist, employees, and even subscribers. Many movie critics and media outlets have already cited it as one of the best titles of the year.