Music

IVE Debuted 4 Years Ago: 10 Songs That Became Hits

It's the 4th anniversary of the debut of IVE, the six-member girl group under Starship Entertainment.

Yujin, Gaeul, Rei, Wonyoung, Liz, and Leeseo of girl group IVE attend the 2023 The Fact Music Awards on October 10, 2023 in Incheon, South Korea. (Photo by Chung Sung-Jun/Getty Images)
© (Photo by Chung Sung-Jun/Getty Images)Yujin, Gaeul, Rei, Wonyoung, Liz, and Leeseo of girl group IVE attend the 2023 The Fact Music Awards on October 10, 2023 in Incheon, South Korea. (Photo by Chung Sung-Jun/Getty Images)

From their very first single, the group declared their concept of “self-love” and “I Have”—meaning they possess everything needed to succeed—a declaration they have relentlessly backed up with unprecedented chart success and major awards.

An Yu-jin, Gaeul, Rei, Jang Won-young, Liz and Lee Seo of girl group IVE perform during the LIV Golf Korea concert on day three of LIV Golf Korea at Jack Nicklaus GC Korea on May 04, 2025 in Incheon, South Korea. (Photo by Chung Sung-Jun/Getty Images)

An Yu-jin, Gaeul, Rei, Jang Won-young, Liz and Lee Seo of girl group IVE perform during the LIV Golf Korea concert on day three of LIV Golf Korea at Jack Nicklaus GC Korea on May 04, 2025 in Incheon, South Korea. (Photo by Chung Sung-Jun/Getty Images)

Over the past four years, IVE has not just participated in the K-pop landscape; they have defined it, setting records for the fastest debut win and consistently dominating South Korean music charts.

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Yujin, Gaeul, Rei, Wonyoung, Liz, and Leeseo of girl group IVE attend the 32nd Seoul Music Awards at KSPO Dome on January 19, 2023 in Seoul, South Korea. (Photo by Chung Sung-Jun/Getty Images)

Yujin, Gaeul, Rei, Wonyoung, Liz, and Leeseo of girl group IVE attend the 32nd Seoul Music Awards at KSPO Dome on January 19, 2023 in Seoul, South Korea. (Photo by Chung Sung-Jun/Getty Images)

Here is a look back at the 10 essential songs that cemented IVE’s reputation as a generational force.

ELEVEN (2021)

This debut single was an immediate, history-making smash that introduced the group’s distinctive, elegant sound. Released on December 1, 2021, “ELEVEN” became one of the most successful girl group debuts ever, earning IVE their first music show win just seven days after debuting, setting a record for the shortest time to win for any girl group. It peaked at No. 2 on South Korea’s major charts and secured multiple music show trophies.

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LOVE DIVE (2022)

Often cited as the song that solidified IVE’s dominance, “LOVE DIVE” became the best-performing single of 2022 in South Korea. The track was a critical darling, winning Song of the Year (Daesang) at all four major Korean year-end award shows, including the MAMA Awards and Golden Disc Awards. It also became their first song to hit No. 1 on the domestic charts.

After LIKE (2022)

Following up on their massive success, “After LIKE” sampled the iconic disco anthem “I Will Survive” by Gloria Gaynor, instantly earning high recognition. The track achieved a Perfect All-Kill (PAK) across all major Korean charts and was a major commercial hit, winning 14 music show trophies—making it the song with the most music show wins that year.

Kitsch (2023)

Released as a pre-release single from their first full studio album, I’ve IVE, “Kitsch” showed the group’s versatility by leaning into a sharper, hip-hop-influenced sound. The song was a massive commercial hit, soaring straight to No. 1 on the Circle Digital Chart and achieving the group’s third Perfect All-Kill.

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I AM (2023)

The lead single from the album I’ve IVE, “I AM” cemented the group’s self-love theme with powerful, soaring vocals and an inspirational message. It quickly topped the Circle Digital Chart and became their fourth song to achieve a Perfect All-Kill in a single year, highlighting their rare ability to release back-to-back major hits.

Baddie (2023)

Serving as the lead single from their first Korean-language extended play, I’VE MINE, “Baddie” adopted an edgier, more confident concept. The song peaked at No. 1 on the Circle Digital Chart, showcasing their willingness to experiment with darker, less conventional pop sounds while maintaining commercial success.

HEYA (2024)

Released from their second extended play, IVE SWITCH, “HEYA” continued IVE’s dominance by becoming another top-ten hit on South Korean charts. The song, along with its energetic music video, highlighted the members’ synchronized stage presence and playful energy, proving their consistency four years into their career.

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Either Way (2023)

Released as a pre-release single, “Either Way” showcased a deeper, more atmospheric side of the group’s vocal capabilities, focusing on subtle emotion rather than a powerful dance beat. Though a quieter release, it peaked at No. 3 on the Circle Digital Chart, demonstrating their ability to draw massive listener attention even with non-title tracks.

Off the Record (2023)

Released alongside “Either Way” as another promotional single, “Off the Record” was a breezy, retro-tinged pop song that successfully charted within the top 15 of the Circle Digital Chart. Its success proved the immense digital power of the group, which can push multiple non-title tracks onto the major charts simultaneously.

Rebel Heart (2025)

The latest major hit on the list, “Rebel Heart,” was released from their 2025 EP, Ive Empathy. The song immediately became their sixth song to reach No. 1 on the Circle Digital Chart, confirming that IVE’s popularity and ability to achieve chart domination continues undiminished four years after their explosive debut.

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Carolina is a bilingual entertainment and sports writer fluent in English and Spanish. She holds a Bachelor's degree in Communication from Universidad de Ciencias Empresariales y Sociales (UCES) in Buenos Aires and has a solid background in media and public affairs. In 2020, she won first place in journalistic feature writing at the EXPOCOM-FADECCOS competition, which brings together student work from universities across Argentina. She also completed a year-and-a-half internship in the Public Affairs Section of the U.S. Embassy in Argentina, where she worked closely with journalists and media operations. Carolina specializes in entertainment writing, with a focus on celebrity news, as well as romantic and drama films.

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